Cloud Computing in 2020

Cloud computing in 2020 is going to be much advanced in technology such as going for multi-cloud options and becoming more focused on vertical and sales. Picking up the top cloud top service providers is indeed a challenging task amongst the numerous enterprises such as Amazon Web Services, Microsoft Azure in Infrastructure as a service –IaaS.  

The providers in multi-cloud hybrid deployments include IBM, Dell, Hewlett-Packard Enterprise and VMware. In the case of Software as a Service (SaaS), we have enterprises like Salesforce, Adobe, and Workday as database as a service (DaaS) players. The key trends in Cloud computing in 2020 that we are observing today relates to the following factors-

Covid – 19 Pandmic

Moving to remote work and video conferencing due to the Covid-19 pandemic has provided new opportunities for cloud enterprises as they now see the cloud as a digital transformation engine as well as technology that improve business continuity. With staff/ workers forced to stay indoors because of stay-at – home orders, the activities are now mostly conducted on cloud infrastructure. With tools such as Google Meet, Microsoft Teams have now become cogs in a company’s broader cloud ecosystem.

Multi – Cloud

Multi-Cloud has become both a selling point as well as aspiration goals for enterprises. The multi-Cloud theme is promoted by legacy suppliers having developed multi-cloud platforms.

Data acquisation

Cloud computing vendors are attracting organizations to use their platforms to house data for everything from analytics to personalized experiences.

Artificial Intelligence,Analytics,IOT and edge computing

Artificial Intelligence, analytics, IoT and edge computing are emerging as the technology that is up for grabs among the top cloud service providers. A large share of it has been captured by Amazon Web Services or AWS and its ability to up sell AI, IoT and analytics will be critical in the future. Microsoft Azure is also looking to differentiate between AI and machine learning. Recently, Google Cloud Platform has gained ground due to its expertise in machine learning.

Sales Tactics

Sales tactics amidst the fears of uncertainty, doubt is leading to mindshare battle among the leading vendors. For instance, Google Cloud has been hiring executives to sell into industries its Anthos hybrid cloud effort to reduce the sales gap it has with AWS and Azure.


Spending efforts on the public cloud has hit the highest point by surpassing traditional IT infrastructure for the first time during the second quarter of 2020. According to the IDC report spending on cloud environments that includes the public and private has increased by as much as 34.4% in 2020 and non-cloud IT spending has fallen to 8%.

Gartner Magic Quadrant

The Gartner’s Magic Quadrant Report on public cloud providers has opined that the “capability gap between hyper scale cloud providers has begun to narrow down. Nevertheless, the fierce competition for enterprise workloads extends to global secondary markets as well. There is a strong financial breakthrough from AWS, Microsoft Azure and Google Cloud.

These are some of the key trends in cloud computing that have emerged in 2020

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